Per Zennström

Photographer

Hi ! My name is Per Zennström.
I'm a fashion & advertising photographer, but also a blogger at 10horses.blogspot.com.
I 'm hooked on fashion photography, because there is a constant hunger and need for innovation and search for new expressions in this field.
Pop-culture with all it's facets plays an important role in my universe, be it film, design, the "business" itself, new digital media and techniques and so on...
I really like the ephemeral and fleeting aspects of this fickle environment, (nothing is as old as "last seasons" fashion image)
That is at the same time very daunting but at the same time an opportunity !

I'm aspiring to make my images look "Edgy Elegant" (which means a large dose of classic fashion photography + a twist to give the edge.)
"If the girls look beautiful You can do almost anything after that"
I used to live in NYC , assisting some of the most sought after photographers in the business.
After NYC I went on to start my career in Paris where I lived and worked for 13 years.
I'm currently based in Berlin, which I really find very inspiring, with it's eclectic mix of cultures and attitudes...

I recently launched my blog 10horses and I'm also sought after as a vibrant and enthusiastic speaker / teacher on photography and related subjects.

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