About us.

What makes us unique?

FELD HOMMES is not just another uninspired product of an uninspired global player based on uninspired market research.

FELD HOMMES was created with perseverance, professionalism and passion. And with a sense of fun. Th e result is an exceptional publication of exceptionally high quality, with an exceptional personality.

FELD HOMMES is like its readers: Intelligent and inquisitive, entertaining, independent, respected and, on occasion, outspoken.

FELD HOMMES looks at the world from fresh and unconventional perspectives. With verve. And with a strong sense of curiosity.

FELD HOMMES sets new standards in design and editorial content. Nationally and internationally, its graphics and photography redefi ne the boundaries of the possible.

FELD HOMMES features editorial content that’s relevant to our target group. our readers are smart people in positions of responsibility, and our magazine speaks to them on their intellectual level.

FELD HOMMES is glossy – but not superfi cial.

Who do we attract?

Our readers are educated, discerning consumers – they know what they want. And what they don’t want. So we don’t insult their intelligence, or attempt to push ideas – or products – down their throats.
Rival magazines may be aimed at mindless machos or pretentious yuppies – but not FELD HOMMES. Our audience is normal, amicable, down-to-earth men. But not just. Because women, too, will find plenty to interest them in FELD HOMMES.
And it attracts readers with a professional interest in magazines (advertisers, photographers, designers, stylists, fashion experts, etc.).
Our core target group is predominantly men with a keen interest in a wide range of current aff airs, in culture, and in striking, opulent visual images. Many of them, but by no means all, are creatives. Our readers do not self-consciously set out to be, but ultimately are, trend setters and opinion leaders.

What topics do we address?

Each issue of FELD HOMMES has a central overarching theme.
Th is ties together the following topics, covered on approx. 220
pages:

Fashion
Three to four photo spreads, each with an average of ten pages

Politics, business and society
At least three articles/photo spreads (approx. 30 pages in total)

Art and culture
One to two articles/photo spreads (approx. 20 pages in total)

Girls
Two to three photo spreads (approx. 20 pages in total)

Other topics
People, sport, technology, cars, gadgets, travel.

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